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The United Nations Foundation Celebrates Announcement of Two Finalist Nominations for PR News Non-Profit PR Awards The United Nations Foundation Celebrates Announcement of Two Finalist Nominations for PR News Non-Profit PR Awards(0)

The United Nations Foundation Celebrates Announcement of Two Finalist Nominations for PR News Non-Profit PR Awards












Washington, D.C. (PRWEB) March 12, 2012

The award season continues, and not just in Hollywood. The United Nations Foundation will be recognized this week as a finalist for two PR News Non-profit PR Awards. The Public Affairs team is a finalist for Association/Nonprofit Team of the Year, and UN Foundation’s Out-of-Home advertisement campaign, in partnership with Posterscope USA, is a finalist in the Marketing Campaign category.

“Every day there are thousands of stories to tell about how people are connecting with the UN. We love telling that story,” said Aaron Sherinian, Vice President of Communications and Public Relations for the UN Foundation. “Using smart, savvy communications that leverage the power of traditional, online, social and mobile media, the team has connected millions of individuals around the world with the campaigns of the Foundation that help the UN take on the world toughest challenges.”

In May 2011, the UN Foundation partnered with Posterscope USA, the world’s leading Out-of-Home communications agency, and 18 of its media partners. The dynamic marketing campaign utilized displays around the country in malls, universities, taxis, rail stations and airports, some of which were coupled with mobile prompts, as well as in high-profile outdoor locations including digital billboards, static wallscapes and Times Square digital spectaculars. Media partners donated prime advertising space around the country providing an estimated one billion impressions in 2011. The marketing effort helped the UN Foundation reach Americans at all points throughout their day with the reminder that everyone has a role to play in solving global problems.

“We are proud to be a partner in the UN Foundation’s mission to both drive advocacy for the UN and action in the fight against the world’s most critical issues. Through the generosity of our media partners, our Hyperspace and strategic planning teams were able to work with the flexibility and dynamic nature of Digital Out-of-Home signage to ensure the multitude of UN Foundation messages were both relevant and engaging to the general public. This nationwide campaign truly showed the power of the UN Foundation’s messaging when positioned in the right places at the right time—enabling them to encourage both empathy and donations to the causes that are greatly impacting today’s societies. ” said Connie Garrido, CEO of Posterscope USA

The advertising campaign capitalized on the UN Foundation’s model of offering diverse calls to action and built support for seven Foundation-run action campaigns and programs – including Girl Up, Nothing But Nets, the Global Alliance for Clean Cookstoves, and the Better World Campaign – as well as for the Foundation at large.

Sherinian said, “By working with Posterscope USA we were able to craft a campaign that gave us the reach to truly engage Americans in important global issues. At the peak of the campaign, traffic to our marquis site increased by 30 percent year-over-year, thanks to the strategic placement of out-of-home advertising.”

The PR News Non-profit award winners will be announced on March 15, 2012 in Washington, DC. Information on the nominations is available at: http://www.prnewsonline.com/awards/nonprofit2012-finalists.html

Tweet this: It’s #awardseason, not just in Hollywood! The @unfoundation is a finalist for 2 @PRnews Nonprofit PR Awards! #prnp

About the UN Foundation

The United Nations Foundation builds public/private partnerships to address the world’s most pressing problems, and broadens support for the United Nations through advocacy and public outreach. Through innovative campaigns and initiatives, the Foundation connects people, ideas, and resources to help the UN solve global problems. The Foundation was created in 1998 as a U.S. public charity by entrepreneur and philanthropist Ted Turner and now is supported by global corporations, foundations, governments, and individuals. For more information, visit http://www.unfoundation.org.

About Posterscope

Posterscope USA, part of the Posterscope Worldwide Network, has recently been named Out-of-Home Media Agency of the Year for the second year in a row by Media Magazine and is the leading Out-of-Home communications agency offering a powerful combination of strategic insight, planning, buying scale and measurement that helps brands extract maximum value from OOH in a world of increasingly connected consumers. For more information about Posterscope USA, visit http://www.posterscope.com.

Media Contact:

Amy DiElsi, Director for UN Foundation Communications

202-419-3230 | adielsi(at)unfoundation(dot)org





















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, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.







    SEO Training Class to Follow Search Engine Strategies Chicago SEO Training Class to Follow Search Engine Strategies Chicago(0)

    SEO Training Class to Follow Search Engine Strategies Chicago











    Chicago, IL (PRWEB) September 25, 2007

    SEO-PR and Searching for Profit today announced that they will offer an SEO training class focused on “Getting found in all the right places” following the Search Engine Strategies Conference & Expo 2007 in Chicago (http://www.searchenginestrategies.com/chicago/training.html). Greg Jarboe of SEO-PR and Amanda Watlington of Searching for Profit will teach the half-day search engine optimization training class at the Chicago Hilton on Friday, December 7, 2007, following the SES Chicago event.

    According to Jarboe, “Universal search changes everything! The advent of Google’s Universal Search has been called the most radical change to its search results ever.”

    Watlington adds, “So, how do you take advantage of Google’s new approach, which blends listings from news, blog, video, and image search among those it gathers from web search? In other words, how do you get found in all the right places?”

    The SEO training class, which will run from 8 a.m. to noon, is designed to answer these questions. It is for public relations professionals as well as search engine marketers, who both need to understand how to optimize content for Google News, Yahoo! News, Google Blog Search, Technorati, Google Image Search, Flickr, YouTube, Yahoo! Video and a growing variety of other sites.

    During this workshop, participants will learn how to:

    Pick target keywords for news, blog, image, video and web search engines;
    Position keywords in crucial locations;
    Create original and unique content of genuine value, including text, images and video;
    Avoid search engine stumbling blocks;
    Build inbound links intended to help people find interesting, related content;
    Just say no to search engine spamming;
    Submit a Sitemap, RSS feeds, and videos to search engines and directories;
    Verify and maintain listings; and
    Go beyond web search engines to include key vertical search engines.

    After attending this half-day workshop, search engine marketers and public relations professionals will be able to optimize, distribute and measure:

    Press releases
    RSS feeds
    Images
    Video files

    The SEO training class can be taken in addition to the Search Engine Strategies Chicago conference, which runs December 3-6, 2007, or independently. There is an additional cost to attend – a half-day pass is 5.

    Go to http://www.searchenginestrategies.com/chicago/training.html to view a description of this and five other search training classes.

    About Greg Jarboe

    Greg Jarboe is the president and co-founder of SEO-PR, a search engine optimization firm and public relations agency with offices in San Francisco and Boston. SEO-PR is one of 10 companies that Larry Chase’s Web Digest for Marketers named to its Who’s Who in SEO Experts. SEOmoz.org has put SEO-PR on its Recommended List of SEO Consultants, Experts, Firms and Service Providers.

    Greg is a frequent speaker at Search Engine Strategies, WebmasterWorld’s PubCon, and other industry conferences. Gord Hotchkiss, who writes the Out of My Gord blog, has called Greg “the guru of cranking up web visibility through effective optimization of press releases and leveraging news search.” Lee Odden, who writes the Online Marketing Blog, has called Greg “a pioneer in the field of using search engine optimization in combination with press releases.”

    Greg has more than 25 years of experience in public relations, marketing, and search engine optimization at Lotus Development Corp., Ziff-Davis, and other companies. He graduated from the University of Michigan, attended the University of Edinburgh, and worked on his Masters at Lesley College. He is a member of the Market Motive faculty, which teaches the concepts and best practices of Internet marketing.

    About Amanda Watlington

    Amanda Watlington Ph.D., A.P.R is the founder of Searching for Profit, a consultancy that focuses on how businesses can leverage search engines and new media such as blogging, RSS and podcasting to achieve marketing objectives. She has over twenty years of experience as a communications, sales and business strategy consultant, and over ten years as a Web marketer. For clients, Amanda has developed award-winning print, Web, training, and presentation media.

    Amanda is the author of two books. Her most recent book is Business Blogs: A Practical Guide. Amanda is a sought-after presenter and a recognized industry thought leader. She appears regularly as a speaker at Search Engine Strategies and DMA’s Annual and Multi-Channel Marketing conferences, and WebmasterWorld’s Search conferences. She serves on DMA’s Search Engine Marketing Council, She is the co-chair of the Web Analytics Association’s research committee and has served on the search and research committees of IAB.

    Lee Odden, who writes the Online Marketing Blog has stated that “Amanda is famous for her in-depth knowledge of blogs, RSS and podcasting.”

    Her education includes a Ph.D. in Classics from the University of North Carolina at Chapel Hill, and an M.B.A. in Marketing from Eastern Michigan University. She is a member of the Direct Marketing Association (DMA), the Web Analytics Association (WAA), and the Public Relations Society of America (PRSA) and has an APR accreditation.

    ###























    Vocus©Copyright 1997-

    , Vocus PRW Holdings, LLC.
    Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.









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            Boston, Mass. (PRWEB) April 30, 2012

            Genedata, a leading provider of advanced software solutions for drug discovery and life science research, today announced Genedata Biologics will be a featured technology at the Eighth Annual PEGS. A first-in-class, end-to-end solution for biologics R&D, Genedata Biologics will be showcased in a Bayer HealthCare Pharmaceuticals presentation at the PEGS Engineering Antibodies session. The presentation will detail the implementation of an automated high-throughput biologics screening process for the discovery and optimization of monoclonal antibody leads. Examples of laboratory workflows and data management using the Genedata Biologics software platform will be presented. Genedata Biologics will also be featured in poster sessions at PEGS, the foremost protein engineering summit (Boston Park Plaza Hotel & Towers; April 30 – May 4).

            Development of biopharmaceuticals is fundamentally different from classical small molecule drug development. Biologics R&D requires highly specialized, complex, time-consuming, and costly processes, based on sophisticated workflows and novel discovery technologies. Genedata Biologics is a dedicated data management solution tailored to address the specific requirements of the biologics R&D process. Simplifying and streamlining laborious, manual processes such as cloning or instrument operation, the Genedata Biologics platform increases efficiency and throughput. Improved quality of results through the reduction of ad-hoc and error-prone sample and data handling is also realized.

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            “Genedata Biologics, already adopted by more than 25% of world’s leading pharmas and biotechs, is the result of a five-year development program in close collaboration with leading international players in biologics R&D,” noted Dr. Othmar Pfannes, CEO of Genedata. “Through collaboration with leading companies such as Bayer HealthCare, we’ve developed the first, dedicated data management platform for biologics R&D. We are honored to share our findings and software solution with our colleagues at PEGS.”

            Editorial Note: On May 3 at 9:35am EST, Genedata Biologics will be featured in the PEGS Engineering Antibodies Discovery Stream presentation “Implementation of a Fully Automated High-Throughput Antibody Engineering Process” by Dr. Christoph Freiberg of Bayer HealthCare Pharmaceuticals. To schedule a briefing contact, jackie(dot)thrasivoulos(at)genedata(dot)com.

            About Genedata

            Genedata transforms data into intelligence with a portfolio of advanced software solutions for drug discovery, industrial biotechnology, and life science research. Used by a majority of the world’s top 50 pharmaceutical companies and leading research organizations, Genedata solutions make research data accessible and understandable, enabling scientific discovery that fights disease and improves health and quality of life worldwide. Founded in 1997, Genedata is headquartered in Switzerland, and has offices in Japan, Germany, and the US. http://www.genedata.com

            Disclaimer

            The statements in this press release that relate to future plans, events or performance are forward-looking statements that involve risks and uncertainties, including risks associated with uncertainties related to contract cancellations, developing risks, competitive factors, uncertainties pertaining to customer orders, demand for products and services, development of markets for the Company’s products and services. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. The Company undertakes no obligation to release publicly the result of any revisions to these forward-looking statements that may be made to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

            All product and service names mentioned are the trademarks of their respective companies.























            Vocus©Copyright 1997-

            , Vocus PRW Holdings, LLC.
            Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.









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              Business Compliance Partners Warns Seniors Increasing Target of Financial Abuse










              San Diego, Calif. (PRWEB) April 30, 2012

              The quote about the victimization of seniors is from a speech that was delivered at the recent American Retirement Summit in Washington, D.C. on behalf of Securities and Exchange Commissioner, Luis A. Aguilar by his Chief of Staff, Smeeta Ramarathnam. Ramarathnam also stated that the financial exploitation of the elderly is on the rise because of various factors, the most important being the distribution of wealth.

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              , Vocus PRW Holdings, LLC.
              Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.









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